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Martha Stewart’s BFF and renowned rapper, Snoop Dogg, came out of the woodwork to reveal himself as the face behind the NFT influencer CozomoMedici. Under the pseudonym, the rapper has been buying digital art, including Meebits, Nyan Cats, Stampus and, unsurprisingly, Stoner Cats.

According to his account on OpenSea, Snoop Dogg is currently in possession of nearly 500 different NFTs.

But, that’s not where the Snoop Dogg NFT saga ends. Instead, that’s where it begins. After the reveal, the rapper went out to announce a partnership with The Sandbox where he already launched a bunch of NFTs. He’s also building a replica of his mansion, where fans will be able to party with the Doggfather as he hosts live concerts within the metaverse.